Art Direction - Still Life
A few times each year, I led week-long seasonal studio photo shoots to build out core product and campaign content. I coordinated photographers, stylists, and production timelines, art directed the shoot from concept through capture, and managed day-to-day pacing to keep everything moving clean and on schedule. On set, I directed lighting, composition, angles, and framing, while making real-time selects to ensure the final assets aligned with brand standards and seasonal storytelling goals.
Challenge
Produce high-quality seasonal studio content that consistently represented product performance, craftsmanship, and brand tone across multiple campaigns and channels.
Solution
Led art direction and set design while coordinating photographers and stylists, managing daily shoot flow, and directing lighting, composition, and framing to ensure cohesive visual output.
Result
Delivered scalable, on-brand photo assets used across e-commerce, social, and campaign marketing, strengthening visual consistency and accelerating seasonal content production.
